IF THE incredible amounts of money spent at this year's Boxing Day sales tell us anything, it's that Queenslanders will go to great lengths to save a few bucks.
But while that's the case for most things, it seems that many of us are consistently caught paying top dollar when it comes to fuel.
If you're anything like me, there's a good chance you wait until your fuel light is flashing before you start to think about filling up. What you and I are doing in that situation is hanging a big sign around our necks saying "will pay any amount for fuel".
Because when the choice is filling up at the next servo or being stranded by the roadside, we'll pay whatever inflated price is offered. And it's not uncommon for there to be 15 cents per litre difference between the cheapest and most expensive prices in any given area.
RACQ research shows the average Queenslander spends more than $2000 every year on fuel, making a sizeable dent in the yearly budget.
So what if, when we reached a quarter of a tank, we all started to look out for servos selling cheap fuel?
Two things would happen. One, the servos selling the cheapest fuel get rewarded, and two, the most expensive retailers would be forced to drop their prices. Because no matter how high your prices are, it's hard to make money when no one's buying your product.
Those 15 cents per litre stay in our pockets and at the end of the year, we've all got some extra cash for those Boxing Day bargains.