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Major revamp on tavern's menu to attract CBD workers

WATERING HOLE: The CBD Tavern manager Nikki Watts looks forward to the official launch at the refurbished pub on Bell St.
WATERING HOLE: The CBD Tavern manager Nikki Watts looks forward to the official launch at the refurbished pub on Bell St. Sarah Harvey

OFFICE workers in Ipswich now have a revamped CBD tavern in Bell St to head to after work for a relaxing social drink.

The CBD Tavern, formerly known as The Caledonian, is targeting the hundreds of public servants that have moved into the Icon Tower.

Group manager Mark Jones said the hotel, which will have its official launch today from 5pm, had been rebranded and updated with a new sports bar and lunch bistro among the highlights.

"We have re-branded from The Caledonian to the CBD Tavern and given the outside a paint to spark it up," he said.

"The improvements include an upgraded venue inside with a sports bar area with Fox Sports.

"We have a bistro at the back which offers a lunchtime menu with daily specials.

"We have lifted the standard to pitch it to the new population across the road in Icon Tower.

"We are trying to attract the public servants and office workers more regularly.

"We would like to build some loyalty with those guys so we are offering some food and beverage promotions around peak business.

"If they are coming across regularly, we will acknowledge that through some discounts.

"We want to establish ourselves as their watering hole."

Hotel manager Nikki Watts has more than 20 years experience in the industry and has been at the venue for four years.

Mr Jones said she had a good rapport with the clientele and patrons enjoyed her friendly, smiling face when they walked in.

"We have created that after-work feel and a more social atmosphere," he said.

"We are keeping up with where the market is trending with post-work drinks."

Keno, TAB facilities and a full range of gaming facilities are provided.

Topics:  icon ipswich



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