Business cards can be a powerful selling tool for your business.
Business cards can be a powerful selling tool for your business. Contributed

Humble business card still working hard

A SURVEY of more than 1000 businesses has found that, contrary to popular belief, the business card is far from dead.

In fact, it is taking on a new lease of life; evolving in design and style, embracing new technologies and fulfilling a need for the wave of start-ups and entrepreneurs flooding the market place.

Research conducted by global crowdsourcing marketplace DesignCrowd.com.au found more than 88% of Australians still hand out business cards when they meet new contacts.

Those receiving business cards are finding them useful, with 70% either immediately entering the details into their smartphone, or placing the card in a rolodex.

DesignCrowd saw a 357% increase in business card design projects in 2013 alone.

"While many are taking their business to the digital level, business cards remain an important marketing tool for small businesses and entrepreneurs," CEO Alec Lynch said.

THE FLIPSIDE

Will business cards soon be a thing of the past?

Read our IT columnist Yvette Adams' views on the topic here.



Motorsport event ready to welcome 10,000 spectators

Premium Content Motorsport event ready to welcome 10,000 spectators

This could be the perfect weekend for action-starved motorsport fans in Ipswich.

’Inviting’ safe space to expand Ipswich disability services

Premium Content ’Inviting’ safe space to expand Ipswich disability services

A community hub set to open soon will provide a ‘home away from home’ to those...

‘No BS’: Candidate will ‘fight hard’ for crucial projects

Premium Content ‘No BS’: Candidate will ‘fight hard’ for crucial projects

The LNP candidate for Ipswich West said he will focus on getting two long awaited...