11,000 reasons to like City Pride
FROM big to small, hundreds of businesses have already signed on to be part of Ipswich's City Pride campaign.
Black and white banners are flying high with everyone from butchers, bakers and barbers getting involved.
Hairdresser at Riverlink Gentlemen's Barber Dwayne Hill said he hoped the City Pride colours would attract further customer attention.
"I think City Pride is good because it's important to generate money and employment within the community," he said.
"I think customers will be excited about it, hopefully supportive of it and it'll bring more people into the shopping centre."
Mr Hill is an Ipswich local and worked as a chef for 17 years before becoming a hairdresser.
"The passion for me is the same with hairdressing as it is with food," he said.
"You get to see the smile on the customer's face when they walk away happy after good service.
"We pride ourselves in quality barbering and offer a hot towel service for the old fashioned experience."
Riverlink Gentlemen's barber is busy dressing up the store in the black and white City Pride merchandise to show shoppers it supports local businesses.
Riverlink shopper Lisa Stevens has lived in the Ipswich area for 26 years and is looking forward to the launch of the City Pride campaign.
"I think shopping locally is essential, we're very lucky to have a shop like Riverlink so close to home and if you don't support shops like that you lose them," she said.
"I was from Brisbane and I don't know if I would go back, the shopping is handy here and Ipswich has everything we need.
"It's a social hub too, you can spend a whole day shopping here."
City Pride begins on August 1 with up to $11,000 worth of prizes to be won. Visit qt.com.au.
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