News

Shoppers prefer a store visit to see if the shoe fits

M'Lady's Shoe Boutique owners Jan Simpson with Sue Walker find that in the shoe business, people often prefer to try before they buy.
M'Lady's Shoe Boutique owners Jan Simpson with Sue Walker find that in the shoe business, people often prefer to try before they buy. Tony Martin

REGIONAL shoppers would rather visit their favourite shops than buy online, according to the latest Suncorp Bank research.

The research found 71% of Queenslanders were intending to shop in their town rather than online.

Being able to try, touch and see products are some of the advantages of shopping in-store.

M'Lady's Shoe Boutique owner Jan Simpson said in the shoe business sizes could differ.

"Because ours is a fitting thing (business) we often find that people would prefer to try before they buy unlike online shopping," Mrs Simpson said.

"Colour is another thing.

"Colours are not quite the same on screen compared to how they appear in real life."

She said gift vouchers were a popular gift choice.

"Our gift vouchers never expire," Mrs Simpson said.

"People might want to spend it now or in 12 months.

"We believe if you have bought it, it's yours to use when you want."

Being loyal to customers is important.

"We've been here for 30 years and we have customers we know really well," Mrs Simpson said.

"It's really important to have that customer relationship. We look after our customers who have bought from us for years."

Mackay Region Chamber of Commerce chairman Tim Miles said shopping in Mackay was fantastic for the economy.

"Local business owners have to differ from online businesses," Mr Miles said.

"At the end of the day, in the economic world they're all competing for the same dollar."

He said many businesses were adopting an online presence too. "There are a number of Mackay businesses who now have an online shopping experience.

"A lot of people don't understand they can still contribute to the community by buying online."

Creating a positive shopping experience is essential.

"Christmas or festive time ... shopping is more than just buying, it's an experience," Mr Miles said.

"Having that experience and great customer service ... it's about making it an enjoyable experience for people walking in the shop.

"Buying something from overseas or America ... it's difficult to get that service after you've bought a product.

"At least when you walk into a shop and there's an issue you can interact with someone."

Do you prefer to buy locally or online?

This poll ended on 03 December 2012.

Locally - 60%

Online - 40%

This is not a scientific poll. The results reflect only the opinions of those who chose to participate.

Topics:  business, online, research, retail, shoes, shopping, suncorp bank




Stay Connected

Update your news preferences and get the latest news delivered to your inbox.

'My husband lasted 6 weeks as a stay at home dad'

APN Hey Mummy Feature for online - stock images. Katie Dykes being interviewed for the webisodes. Photo Marc Stapelberg / The Northern Star

FROM the outside, being a stay at home mum looks like a breeze.

THE EXPERT: Stop judging working mothers

SUPER MUMS: Being a working mums comes down to perfecting time management.

"WORKING for money is all right; so is working because you want to.”

OPINION: How to prepare your child for day care

Your kids will love childcare, but it may take some adjusting.

GETTING your child ready for day care is vital.

Health and nutrition with kids - how do you balance it?

HOW important is health and nutrition in your household?

Smack or no smack - where do you stand?

THE debate is reignited - is smacking acceptable?

Technology and kids: Do you ever cut their wi-fi?

Check out our new video series featuring mums having a chat

Chilly start to make way for sunny days

A reader picture of the heavy snow in Guyra in the northern NSW tablelands.

Snow reported west of the range overnight

WHAT'S ON: Things to do in Ipswich these school holidays

File photo

Here are 15 ways to keep the kids busy these school holidays

Food van crashes into embankment

Women treated at scene of motorway crash

Latest deals and offers

Rosewood Amber Alert

No Caption

Audio of Detective Senior Sergeant Greg Williams of the Ipswich Child Protection...

Ernie Els dunks for eagle

Smooth swing, great shot.

Ernie Els lives up to his reputation for one of the best swings in golf.

Jay Leno in spectacular rollover

Car flips after wheelie stunt.

Jay Leno gets more than he expected when he rides along in a 2500 HP Barracuda.

Three bedroom, 1100sqm block: Is this Qld's cheapest home?

BARGAIN BUY: Is this North Bundaberg property the cheapest home in Queensland?

Becoming a real estate mogul is all about risk and reward

PROPERTY BOOM: Coast prices set to skyrocket

Like other areas in south-east Queensland, the Sunshine Coast is at the start of the upturn on the property clock.

Values predicted to rise 25-33%