FASHIONISTAS should swap fascinators for helmets and jump on their bikes if they want to keep up with the latest trend, according to Caroline Cavanagh.
Ms Cavanagh and other stylish women will be pedalling the latest fashion around town next Sunday, and she has extended the invitation to all women with bikes.
"It's just an opportunity to have fun and socialise with the girls," she said.
"We did it last year as part of Ipswich Fashion Week and everyone had a great time."
This year's Babes on Bikes ride is themed as Frocks and Pearls, and Ms Cavanagh encouraged attendees to don spring dresses, pearl jewellery and lace.
"You don't have to dress up, but you can wear almost anything when you ride a bike and it's great fun to wear something very fashionable," she said.
Social bike riding was becoming popular in Ipswich and around the world, Ms Cavanagh said.
"The number of women riding bikes is always growing as people get their confidence and realise it's not that daunting," she said.
Ms Cavanagh said male readers shouldn't feel left out.
"Babes on Bikes is one of the different social rides we organise, and while it is just for ladies, we also host the Tweed Run and a few other rides that men are welcome to attend," she said.
Babes on Bikes will start at St Mary's Church, Woodend, and will take in CBD streets at an easy pace, finishing in the Top of Town.
Ladies should meet at 8.45am for a 9am start, and helmets are a must.
Participants should bring a donation for Project Mushroom, a micro-credit enterprise helping Thai women.